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Social analytics is the process of collecting, measuring, analyzing and interpreting the results of interactions and associations among people, topics, and ideas from social media sources. This market examines social analytics solutions covering social monitoring, text analytics, sentiment analysis, image analysis and emojis. The vendors listed here are largely, although not exclusively, point solutions focused on social data collection and analysis. This is different from social marketing management clouds and suites that may include social analytics capabilities as part of a broader platform, including content publishing, distribution, and engagement and customer service capabilities.
Scope of the Report:
The global Social Analytics for Marketing Leader market is valued at xx million USD in 2018 and is expected to reach xx million USD by the end of 2024, growing at a CAGR of xx% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Social Analytics for Marketing Leader.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Social Analytics for Marketing Leader market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Social Analytics for Marketing Leader market by product type and applications/end industries.
Market Segment by Companies, this report covers
NetBase
Brandwatch
Oracle
Sysomos
Crimson Hexagon
Clarabridge
Digimind
Socialbakers
Sprinklr
Adobe
Synthesio
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Web Services APIs
Thin Client Applications
Market Segment by Applications, can be divided into
Social Monitoring
Text Analytics
Sentiment Analysis
Image Analysis
Others
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Social Analytics for Marketing Leader Market Overview
1.1 Product Overview and Scope of Social Analytics for Marketing Leader
1.2 Classification of Social Analytics for Marketing Leader by Types
1.2.1 Global Social Analytics for Marketing Leader Revenue Comparison by Types (2019-2024)
1.2.2 Global Social Analytics for Marketing Leader Revenue Market Share by Types in 2018
1.2.3 Web Services APIs
1.2.4 Thin Client Applications
1.3 Global Social Analytics for Marketing Leader Market by Application
1.3.1 Global Social Analytics for Marketing Leader Market Size and Market Share Comparison by Applications (2014-2024)
1.3.2 Social Monitoring
1.3.3 Text Analytics
1.3.4 Sentiment Analysis
1.3.5 Image Analysis
1.3.6 Others
1.4 Global Social Analytics for Marketing Leader Market by Regions
1.4.1 Global Social Analytics for Marketing Leader Market Size (Million USD) Comparison by Regions (2014-2024)
1.4.1 North America (USA, Canada and Mexico) Social Analytics for Marketing Leader Status and Prospect (2014-2024)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Social Analytics for Marketing Leader Status and Prospect (2014-2024)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Social Analytics for Marketing Leader Status and Prospect (2014-2024)
1.4.4 South America (Brazil, Argentina, Colombia) Social Analytics for Marketing Leader Status and Prospect (2014-2024)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Social Analytics for Marketing Leader Status and Prospect (2014-2024)
1.5 Global Market Size of Social Analytics for Marketing Leader (2014-2024)
2 Manufacturers Profiles
2.1 NetBase
2.1.1 Business Overview
2.1.2 Social Analytics for Marketing Leader Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 NetBase Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.2 Brandwatch
2.2.1 Business Overview
2.2.2 Social Analytics for Marketing Leader Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Brandwatch Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.3 Oracle
2.3.1 Business Overview
2.3.2 Social Analytics for Marketing Leader Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Oracle Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.4 Sysomos
2.4.1 Business Overview
2.4.2 Social Analytics for Marketing Leader Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Sysomos Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.5 Crimson Hexagon
2.5.1 Business Overview
2.5.2 Social Analytics for Marketing Leader Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 Crimson Hexagon Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.6 Clarabridge
2.6.1 Business Overview
2.6.2 Social Analytics for Marketing Leader Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Clarabridge Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.7 Digimind
2.7.1 Business Overview
2.7.2 Social Analytics for Marketing Leader Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 Digimind Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.8 Socialbakers
2.8.1 Business Overview
2.8.2 Social Analytics for Marketing Leader Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 Socialbakers Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.9 Sprinklr
2.9.1 Business Overview
2.9.2 Social Analytics for Marketing Leader Type and Applications
2.9.2.1 Product A
2.9.2.2 Product B
2.9.3 Sprinklr Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.10 Adobe
2.10.1 Business Overview
2.10.2 Social Analytics for Marketing Leader Type and Applications
2.10.2.1 Product A
2.10.2.2 Product B
2.10.3 Adobe Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
2.11 Synthesio
2.11.1 Business Overview
2.11.2 Social Analytics for Marketing Leader Type and Applications
2.11.2.1 Product A
2.11.2.2 Product B
2.11.3 Synthesio Social Analytics for Marketing Leader Revenue, Gross Margin and Market Share (2017-2018)
3 Global Social Analytics for Marketing Leader Market Competition, by Players
3.1 Global Social Analytics for Marketing Leader Revenue and Share by Players (2014-2019)
3.2 Market Concentration Rate
3.2.1 Top 5 Social Analytics for Marketing Leader Players Market Share
3.2.2 Top 10 Social Analytics for Marketing Leader Players Market Share
3.3 Market Competition Trend
4 Global Social Analytics for Marketing Leader Market Size by Regions
4.1 Global Social Analytics for Marketing Leader Revenue and Market Share by Regions
4.2 North America Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
4.3 Europe Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
4.4 Asia-Pacific Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
4.5 South America Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
4.6 Middle East and Africa Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
5 North America Social Analytics for Marketing Leader Revenue by Countries
5.1 North America Social Analytics for Marketing Leader Revenue by Countries (2014-2019)
5.2 USA Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
5.3 Canada Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
5.4 Mexico Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
6 Europe Social Analytics for Marketing Leader Revenue by Countries
6.1 Europe Social Analytics for Marketing Leader Revenue by Countries (2014-2019)
6.2 Germany Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
6.3 UK Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
6.4 France Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
6.5 Russia Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
6.6 Italy Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
7 Asia-Pacific Social Analytics for Marketing Leader Revenue by Countries
7.1 Asia-Pacific Social Analytics for Marketing Leader Revenue by Countries (2014-2019)
7.2 China Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
7.3 Japan Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
7.4 Korea Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
7.5 India Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
7.6 Southeast Asia Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
8 South America Social Analytics for Marketing Leader Revenue by Countries
8.1 South America Social Analytics for Marketing Leader Revenue by Countries (2014-2019)
8.2 Brazil Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
8.3 Argentina Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
8.4 Colombia Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
9 Middle East and Africa Revenue Social Analytics for Marketing Leader by Countries
9.1 Middle East and Africa Social Analytics for Marketing Leader Revenue by Countries (2014-2019)
9.2 Saudi Arabia Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
9.3 UAE Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
9.4 Egypt Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
9.5 Nigeria Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
9.6 South Africa Social Analytics for Marketing Leader Revenue and Growth Rate (2014-2019)
10 Global Social Analytics for Marketing Leader Market Segment by Type
10.1 Global Social Analytics for Marketing Leader Revenue and Market Share by Type (2014-2019)
10.2 Global Social Analytics for Marketing Leader Market Forecast by Type (2019-2024)
10.3 Web Services APIs Revenue Growth Rate (2014-2024)
10.4 Thin Client Applications Revenue Growth Rate (2014-2024)
11 Global Social Analytics for Marketing Leader Market Segment by Application
11.1 Global Social Analytics for Marketing Leader Revenue Market Share by Application (2014-2019)
11.2 Social Analytics for Marketing Leader Market Forecast by Application (2019-2024)
11.3 Social Monitoring Revenue Growth (2014-2019)
11.4 Text Analytics Revenue Growth (2014-2019)
11.5 Sentiment Analysis Revenue Growth (2014-2019)
11.6 Image Analysis Revenue Growth (2014-2019)
11.7 Others Revenue Growth (2014-2019)
12 Global Social Analytics for Marketing Leader Market Size Forecast (2019-2024)
12.1 Global Social Analytics for Marketing Leader Market Size Forecast (2019-2024)
12.2 Global Social Analytics for Marketing Leader Market Forecast by Regions (2019-2024)
12.3 North America Social Analytics for Marketing Leader Revenue Market Forecast (2019-2024)
12.4 Europe Social Analytics for Marketing Leader Revenue Market Forecast (2019-2024)
12.5 Asia-Pacific Social Analytics for Marketing Leader Revenue Market Forecast (2019-2024)
12.6 South America Social Analytics for Marketing Leader Revenue Market Forecast (2019-2024)
12.7 Middle East and Africa Social Analytics for Marketing Leader Revenue Market Forecast (2019-2024)
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Data Source
List of Tables and Figures
Figure Social Analytics for Marketing Leader Picture
Table Product Specifications of Social Analytics for Marketing Leader
Table Global Social Analytics for Marketing Leade
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