"Public relation is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Public relations can also be defined as the practice of managing communication between an organization and its publics.
Scope of the Report:
The global Public Relations (PR) Software market is valued at xx million USD in 2018 and is expected to reach xx million USD by the end of 2024, growing at a CAGR of xx% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Public Relations (PR) Software.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Public Relations (PR) Software market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Public Relations (PR) Software market by product type and applications/end industries.
Market Segment by Companies, this report covers
Outbrain
Business Wire
Salesforce
Meltwater
Cision AB
AirPR Software
IrisPR Software
ISentia
Onalytica
Prezly
IPR Software
TrendKite
Agility
Red Wheat
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management
Market Segment by Applications, can be divided into
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Public Relations (PR) Software Market Overview
1.1 Product Overview and Scope of Public Relations (PR) Software
1.2 Classification of Public Relations (PR) Software by Types
1.2.1 Global Public Relations (PR) Software Revenue Comparison by Types (2019-2024)
1.2.2 Global Public Relations (PR) Software Revenue Market Share by Types in 2018
1.2.3 Publishing Tools
1.2.4 Social Media Monitoring & Management
1.2.5 Content Creation and Distribution
1.2.6 Data Aggregation, Monitoring and Analysis
1.2.7 Relationship Management
1.3 Global Public Relations (PR) Software Market by Application
1.3.1 Global Public Relations (PR) Software Market Size and Market Share Comparison by Applications (2014-2024)
1.3.2 BFSI
1.3.3 Consumer Goods and Retail
1.3.4 Government and Public Sector
1.3.5 IT & Telecom & Healthcare
1.3.6 Media & Entertainment
1.4 Global Public Relations (PR) Software Market by Regions
1.4.1 Global Public Relations (PR) Software Market Size (Million USD) Comparison by Regions (2014-2024)
1.4.1 North America (USA, Canada and Mexico) Public Relations (PR) Software Status and Prospect (2014-2024)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Public Relations (PR) Software Status and Prospect (2014-2024)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Public Relations (PR) Software Status and Prospect (2014-2024)
1.4.4 South America (Brazil, Argentina, Colombia) Public Relations (PR) Software Status and Prospect (2014-2024)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Public Relations (PR) Software Status and Prospect (2014-2024)
1.5 Global Market Size of Public Relations (PR) Software (2014-2024)
2 Manufacturers Profiles
2.1 Outbrain
2.1.1 Business Overview
2.1.2 Public Relations (PR) Software Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Outbrain Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.2 Google
2.2.1 Business Overview
2.2.2 Public Relations (PR) Software Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Google Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.3 Business Wire
2.3.1 Business Overview
2.3.2 Public Relations (PR) Software Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Business Wire Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.4 Salesforce
2.4.1 Business Overview
2.4.2 Public Relations (PR) Software Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Salesforce Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.5 Meltwater
2.5.1 Business Overview
2.5.2 Public Relations (PR) Software Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 Meltwater Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.6 Cision AB
2.6.1 Business Overview
2.6.2 Public Relations (PR) Software Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Cision AB Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.7 AirPR Software
2.7.1 Business Overview
2.7.2 Public Relations (PR) Software Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 AirPR Software Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.8 IrisPR Software
2.8.1 Business Overview
2.8.2 Public Relations (PR) Software Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 IrisPR Software Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.9 ISentia
2.9.1 Business Overview
2.9.2 Public Relations (PR) Software Type and Applications
2.9.2.1 Product A
2.9.2.2 Product B
2.9.3 ISentia Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.10 Onalytica
2.10.1 Business Overview
2.10.2 Public Relations (PR) Software Type and Applications
2.10.2.1 Product A
2.10.2.2 Product B
2.10.3 Onalytica Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.11 Prezly
2.11.1 Business Overview
2.11.2 Public Relations (PR) Software Type and Applications
2.11.2.1 Product A
2.11.2.2 Product B
2.11.3 Prezly Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.12 IPR Software
2.12.1 Business Overview
2.12.2 Public Relations (PR) Software Type and Applications
2.12.2.1 Product A
2.12.2.2 Product B
2.12.3 IPR Software Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.13 TrendKite
2.13.1 Business Overview
2.13.2 Public Relations (PR) Software Type and Applications
2.13.2.1 Product A
2.13.2.2 Product B
2.13.3 TrendKite Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.14 Agility
2.14.1 Business Overview
2.14.2 Public Relations (PR) Software Type and Applications
2.14.2.1 Product A
2.14.2.2 Product B
2.14.3 Agility Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
2.15 Red Wheat
2.15.1 Business Overview
2.15.2 Public Relations (PR) Software Type and Applications
2.15.2.1 Product A
2.15.2.2 Product B
2.15.3 Red Wheat Public Relations (PR) Software Revenue, Gross Margin and Market Share (2017-2018)
3 Global Public Relations (PR) Software Market Competition, by Players
3.1 Global Public Relations (PR) Software Revenue and Share by Players (2014-2019)
3.2 Market Concentration Rate
3.2.1 Top 5 Public Relations (PR) Software Players Market Share
3.2.2 Top 10 Public Relations (PR) Software Players Market Share
3.3 Market Competition Trend
4 Global Public Relations (PR) Software Market Size by Regions
4.1 Global Public Relations (PR) Software Revenue and Market Share by Regions
4.2 North America Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
4.3 Europe Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
4.4 Asia-Pacific Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
4.5 South America Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
4.6 Middle East and Africa Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
5 North America Public Relations (PR) Software Revenue by Countries
5.1 North America Public Relations (PR) Software Revenue by Countries (2014-2019)
5.2 USA Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
5.3 Canada Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
5.4 Mexico Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
6 Europe Public Relations (PR) Software Revenue by Countries
6.1 Europe Public Relations (PR) Software Revenue by Countries (2014-2019)
6.2 Germany Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
6.3 UK Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
6.4 France Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
6.5 Russia Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
6.6 Italy Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
7 Asia-Pacific Public Relations (PR) Software Revenue by Countries
7.1 Asia-Pacific Public Relations (PR) Software Revenue by Countries (2014-2019)
7.2 China Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
7.3 Japan Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
7.4 Korea Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
7.5 India Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
7.6 Southeast Asia Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
8 South America Public Relations (PR) Software Revenue by Countries
8.1 South America Public Relations (PR) Software Revenue by Countries (2014-2019)
8.2 Brazil Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
8.3 Argentina Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
8.4 Colombia Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
9 Middle East and Africa Revenue Public Relations (PR) Software by Countries
9.1 Middle East and Africa Public Relations (PR) Software Revenue by Countries (2014-2019)
9.2 Saudi Arabia Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
9.3 UAE Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
9.4 Egypt Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
9.5 Nigeria Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
9.6 South Africa Public Relations (PR) Software Revenue and Growth Rate (2014-2019)
10 Global Public Relations (PR) Software Market Segment by Type
10.1 Global Public Relations (PR) Software Revenue and Market Share by Type (2014-2019)
10.2 Global Public Relations (PR) Software Market Forecast by Type (2019-2024)
10.3 Publishing Tools Revenue Growth Rate (2014-2024)
10.4 Social Media Monitoring & Management Revenue Growth Rate (2014-2024)
10.5 Content Creation and Distribution Revenue Growth Rate (2014-2024)
10.6 Data Aggregation, Monitoring and Analysis Revenue Growth Rate (2014-2024)
10.7 Relationship Management Revenue Growth Rate (2014-2024)
11 Global Public Relations (PR) Software Market Segment by Application
11.1 Global Public Relations (PR) Software Revenue Market Share by Application (2014-2019)
11.2 Public Relations (PR) Software Market Forecast by Application (2019-2024)
11.3 BFSI Revenue Growth (2014-2019)
11.4 Consumer Goods and Retail Revenue Growth (2014-2019)
11.5 Government and Public Sector Revenue Growth (2014-2019)
11.6 IT & Telecom & Healthcare Revenue Growth (2014-2019)
11.7 Media & Entertainment Revenue Growth (2014-2019)
12 Global Public Relations (PR) Software Market Size Forecast (2019-2024)
12.1 Global Public Relations (PR) Software Market Size Forecast (2019-2024)
12.2 Global Public Relations (PR) Software Market Forecast by Regions (2019-2024)
12.3 North America Public Relations (PR) Software Revenue Market Forecast (2019-2024)
12.4 Europe Public Relations (PR) Software Revenue Market Forecast (2019-2024)
12.5 Asia-Pacific Public Relations (PR) Software Revenue Market Forecast (2019-2024)
12.6 South America Public Relations (PR) Software Revenue Market Forecast (2019-2024)
12.7 Middle East and Africa Public Relations (PR) Software Revenue Market Forecast (2019-2024)
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Data Source
List of Tables and Figures
Figure Public Relations (PR) Software Picture
Table Product Specifications of Public Relations (PR) Software
Table Global Public Relations (PR) Software and Revenue (Millio