Mobile backend as a service (MBaaS), also known as "backend as a service" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).
North America was the largest market with a market share of 46.75% in 2012 and 43.26% in 2016 with a CAGR of 97%. China ranked the second place with the market share of 19.87% in 2016.
Nowadays, the top three companies make up more than 7.15% market share of the Mobile Backend as a Service (BaaS) revenue market in 2016, and the world's large enterprises are mainly concentrated in North America. The top three manufacturers are Microsoft Corporation, Kony, Kinvey. They respectively with global production market share as 2.43%, 2.37% and 2.35% in 2016.
The Mobile Backend as a Service (BaaS) market has been increased in accordance with the economy and technology development. With the fierce competition of the market, the manufacturers are had better make sure that their services with high performance and quality. Following the market trends, access to greater competitive advantage, concerning more on their R&D and services to get a bigger market share.
According to this study, over the next five years the Mobile Backend As A Service (BaaS) market will register a 45.7% CAGR in terms of revenue, the global market size will reach US$ 68400 million by 2024, from US$ 7160 million in 2019. In particular, this report presents the global revenue market share of key companies in Mobile Backend As A Service (BaaS) business, shared in Chapter 3.
This report presents a comprehensive overview, market shares and growth opportunities of Mobile Backend As A Service (BaaS) market by product type, application, key companies and key regions.
This study considers the Mobile Backend As A Service (BaaS) value generated from the sales of the following segments:
Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
Android
iOS
Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
Data and Application Integration
Identity and Access Management
Usage Analytics
Support and Maintenance Service
Others
This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
Oracle Corporation
IBM Corporation
Microsoft Corporation
Kony
Kinvey
Anypresence
Appcelerator
Built.Io
KII Corporation
Cloudmine
Parse
Feedhenry
In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.
Research objectives
To study and analyze the global Mobile Backend As A Service (BaaS) market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of Mobile Backend As A Service (BaaS) market by identifying its various subsegments.
Focuses on the key global Mobile Backend As A Service (BaaS) players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Mobile Backend As A Service (BaaS) with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Mobile Backend As A Service (BaaS) submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
2019-2024 Global Mobile Backend As A Service (BaaS) Market Report (Status and Outlook)
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Mobile Backend As A Service (BaaS) Market Size 2014-2024
2.1.2 Mobile Backend As A Service (BaaS) Market Size CAGR by Region
2.2 Mobile Backend As A Service (BaaS) Segment by Type
2.2.1 Android
2.2.2 iOS
2.2.3 Others
2.3 Mobile Backend As A Service (BaaS) Market Size by Type
2.3.1 Global Mobile Backend As A Service (BaaS) Market Size Market Share by Type (2014-2019)
2.3.2 Global Mobile Backend As A Service (BaaS) Market Size Growth Rate by Type (2014-2019)
2.4 Mobile Backend As A Service (BaaS) Segment by Application
2.4.1 Data and Application Integration
2.4.2 Identity and Access Management
2.4.3 Usage Analytics
2.4.4 Support and Maintenance Service
2.4.5 Others
2.5 Mobile Backend As A Service (BaaS) Market Size by Application
2.5.1 Global Mobile Backend As A Service (BaaS) Market Size Market Share by Application (2014-2019)
2.5.2 Global Mobile Backend As A Service (BaaS) Market Size Growth Rate by Application (2014-2019)
3 Global Mobile Backend As A Service (BaaS) by Players
3.1 Global Mobile Backend As A Service (BaaS) Market Size Market Share by Players
3.1.1 Global Mobile Backend As A Service (BaaS) Market Size by Players (2017-2019)
3.1.2 Global Mobile Backend As A Service (BaaS) Market Size Market Share by Players (2017-2019)
3.2 Global Mobile Backend As A Service (BaaS) Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2017-2019)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Mobile Backend As A Service (BaaS) by Regions
4.1 Mobile Backend As A Service (BaaS) Market Size by Regions
4.2 Americas Mobile Backend As A Service (BaaS) Market Size Growth
4.3 APAC Mobile Backend As A Service (BaaS) Market Size Growth
4.4 Europe Mobile Backend As A Service (BaaS) Market Size Growth
4.5 Middle East & Africa Mobile Backend As A Service (BaaS) Market Size Growth
5 Americas
5.1 Americas Mobile Backend As A Service (BaaS) Market Size by Countries
5.2 Americas Mobile Backend As A Service (BaaS) Market Size by Type
5.3 Americas Mobile Backend As A Service (BaaS) Market Size by Application
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Key Economic Indicators of Few Americas Countries
6 APAC
6.1 APAC Mobile Backend As A Service (BaaS) Market Size by Countries
6.2 APAC Mobile Backend As A Service (BaaS) Market Size by Type
6.3 APAC Mobile Backend As A Service (BaaS) Market Size by Application
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 Key Economic Indicators of Few APAC Countries
7 Europe
7.1 Europe Mobile Backend As A Service (BaaS) by Countries
7.2 Europe Mobile Backend As A Service (BaaS) Market Size by Type
7.3 Europe Mobile Backend As A Service (BaaS) Market Size by Application
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
7.9 Spain
7.10 Key Economic Indicators of Few Europe Countries
8 Middle East & Africa
8.1 Middle East & Africa Mobile Backend As A Service (BaaS) by Countries
8.2 Middle East & Africa Mobile Backend As A Service (BaaS) Market Size by Type
8.3 Middle East & Africa Mobile Backend As A Service (BaaS) Market Size by Application
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers and Impact
9.1.1 Growing Demand from Key Regions
9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends
10 Global Mobile Backend As A Service (BaaS) Market Forecast
10.1 Global Mobile Backend As A Service (BaaS) Market Size Forecast (2019-2024)
10.2 Global Mobile Backend As A Service (BaaS) Forecast by Regions
10.2.1 Global Mobile Backend As A Service (BaaS) Forecast by Regions (2019-2024)
10.2.2 Americas Market Forecast
10.2.3 APAC Market Forecast
10.2.4 Europe Market Forecast
10.2.5 Middle East & Africa Market Forecast
10.3 Americas Forecast by Countries
10.3.1 United States Market Forecast
10.3.2 Canada Market Forecast
10.3.3 Mexico Market Forecast
10.3.4 Brazil Market Forecast
10.4 APAC Forecast by Countries
10.4.1 China Market Forecast
10.4.2 Japan Market Forecast
10.4.3 Korea Market Forecast
10.4.4 Southeast Asia Market Forecast
10.4.5 India Market Forecast
10.4.6 Australia Market Forecast
10.5 Europe Forecast by Countries
10.5.1 Germany Market Forecast
10.5.2 France Market Forecast
10.5.3 UK Market Forecast
10.5.4 Italy Market Forecast
10.5.5 Russia Market Forecast
10.5.6 Spain Market Forecast
10.6 Middle East & Africa Forecast by Countries
10.6.1 Egypt Market Forecast
10.6.2 South Africa Market Forecast
10.6.3 Israel Market Forecast
10.6.4 Turkey Market Forecast
10.6.5 GCC Countries Market Forecast
10.7 Global Mobile Backend As A Service (BaaS) Forecast by Type
10.8 Global Mobile Backend As A Service (BaaS) Forecast by Application
11 Key Players Analysis
11.1 Oracle Corporation
11.1.1 Company Details
11.1.2 Mobile Backend As A Service (BaaS) Product Offered
11.1.3 Oracle Corporation Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.1.4 Main Business Overview
11.1.5 Oracle Corporation News
11.2 IBM Corporation
11.2.1 Company Details
11.2.2 Mobile Backend As A Service (BaaS) Product Offered
11.2.3 IBM Corporation Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.2.4 Main Business Overview
11.2.5 IBM Corporation News
11.3 Microsoft Corporation
11.3.1 Company Details
11.3.2 Mobile Backend As A Service (BaaS) Product Offered
11.3.3 Microsoft Corporation Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.3.4 Main Business Overview
11.3.5 Microsoft Corporation News
11.4 Kony
11.4.1 Company Details
11.4.2 Mobile Backend As A Service (BaaS) Product Offered
11.4.3 Kony Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.4.4 Main Business Overview
11.4.5 Kony News
11.5 Kinvey
11.5.1 Company Details
11.5.2 Mobile Backend As A Service (BaaS) Product Offered
11.5.3 Kinvey Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.5.4 Main Business Overview
11.5.5 Kinvey News
11.6 Anypresence
11.6.1 Company Details
11.6.2 Mobile Backend As A Service (BaaS) Product Offered
11.6.3 Anypresence Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.6.4 Main Business Overview
11.6.5 Anypresence News
11.7 Appcelerator
11.7.1 Company Details
11.7.2 Mobile Backend As A Service (BaaS) Product Offered
11.7.3 Appcelerator Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.7.4 Main Business Overview
11.7.5 Appcelerator News
11.8 Built.Io
11.8.1 Company Details
11.8.2 Mobile Backend As A Service (BaaS) Product Offered
11.8.3 Built.Io Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.8.4 Main Business Overview
11.8.5 Built.Io News
11.9 KII Corporation
11.9.1 Company Details
11.9.2 Mobile Backend As A Service (BaaS) Product Offered
11.9.3 KII Corporation Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.9.4 Main Business Overview
11.9.5 KII Corporation News
11.10 Cloudmine
11.10.1 Company Details
11.10.2 Mobile Backend As A Service (BaaS) Product Offered
11.10.3 Cloudmine Mobile Backend As A Service (BaaS) Revenue, Gross Margin and Market Share (2017-2019)
11.10.4 Main Business Overview
11.10.5 Cloudmine News
11.11 Parse
11.12 Feedhenry
12 Research Findings and Conclusion
List of Tables and Figures
Table Product Specifications of Mobile Backend As A Service (BaaS)
Figure Mobile Backend As A Service (BaaS) Report Years Considered
Figure Market Research Meth