Matcha is finely ground powder of specially grown and processed green tea leaves. It is special in two aspects of farming and processing: the green tea plants for matcha are shade-grown for about three weeks before harvest and the stems and veins are removed in processing. During shaded growth, the plant Camellia sinensis produces more theanine and caffeine. The powdered form of matcha is consumed differently from tea leaves or tea bags, and is dissolved in a liquid, typically water or milk.
Scope of the Report:
This report focuses on the Matcha Products in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.
Matcha is also used as flavouring in many Western-style chocolates, candy, and desserts, such as cakes and pastries, cookies, pudding, mousse, and green tea ice cream. Matcha frozen yogurt is sold in shops and can be made at home using Greek yogurt. The use of matcha in modern drinks has also spread to North American cafés, such as Starbucks, which introduced "Green Tea Lattes" and other matcha-flavoured drinks after matcha became successful in their Japanese store locations. As in Japan, it has become integrated into lattes, iced drinks, milkshakes, even smoothies.
The worldwide market for Matcha Products is expected to grow at a CAGR of roughly xx% over the next five years, will reach xx million US$ in 2023, from xx million US$ in 2017, according to a new GIR (Global Info Research) study.
Market Segment by Manufacturers, this report covers
AIYA
AOI Tea Company
Ippodo Tea
Encha
TEAJA Organic
Midori Spring
ITO EN
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Ceremonial
Classic
Culinary
Others
Market Segment by Applications, can be divided into
Food
Beverage
Cosmetic & Personal Care
Nutraceuticals
Others
There are 15 Chapters to deeply display the global Matcha Products market.
Chapter 1, to describe Matcha Products Introduction, product scope, market overview, market opportunities, market risk, market driving force;
Chapter 2, to analyze the top manufacturers of Matcha Products, with sales, revenue, and price of Matcha Products, in 2016 and 2017;
Chapter 3, to display the competitive situation among the top manufacturers, with sales, revenue and market share in 2016 and 2017;
Chapter 4, to show the global market by regions, with sales, revenue and market share of Matcha Products, for each region, from 2013 to 2018;
Chapter 5, 6, 7, 8 and 9, to analyze the market by countries, by type, by application and by manufacturers, with sales, revenue and market share by key countries in these regions;
Chapter 10 and 11, to show the market by type and application, with sales market share and growth rate by type, application, from 2013 to 2018;
Chapter 12, Matcha Products market forecast, by regions, type and application, with sales and revenue, from 2018 to 2023;
Chapter 13, 14 and 15, to describe Matcha Products sales channel, distributors, traders, dealers, Research Findings and Conclusion, appendix and data source
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Market Overview
1.1 Matcha Products Introduction
1.2 Market Analysis by Type
1.2.1 Ceremonial
1.2.2 Classic
1.2.3 Culinary
1.2.4 Others
1.3 Market Analysis by Applications
1.3.1 Food
1.3.2 Beverage
1.3.3 Cosmetic & Personal Care
1.3.4 Nutraceuticals
1.3.5 Others
1.4 Market Analysis by Regions
1.4.1 North America (United States, Canada and Mexico)
1.4.1.1 United States Market States and Outlook (2013-2023)
1.4.1.2 Canada Market States and Outlook (2013-2023)
1.4.1.3 Mexico Market States and Outlook (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy)
1.4.2.1 Germany Market States and Outlook (2013-2023)
1.4.2.2 France Market States and Outlook (2013-2023)
1.4.2.3 UK Market States and Outlook (2013-2023)
1.4.2.4 Russia Market States and Outlook (2013-2023)
1.4.2.5 Italy Market States and Outlook (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
1.4.3.1 China Market States and Outlook (2013-2023)
1.4.3.2 Japan Market States and Outlook (2013-2023)
1.4.3.3 Korea Market States and Outlook (2013-2023)
1.4.3.4 India Market States and Outlook (2013-2023)
1.4.3.5 Southeast Asia Market States and Outlook (2013-2023)
1.4.4 South America, Middle East and Africa
1.4.4.1 Brazil Market States and Outlook (2013-2023)
1.4.4.2 Egypt Market States and Outlook (2013-2023)
1.4.4.3 Saudi Arabia Market States and Outlook (2013-2023)
1.4.4.4 South Africa Market States and Outlook (2013-2023)
1.4.4.5 Nigeria Market States and Outlook (2013-2023)
1.5 Market Dynamics
1.5.1 Market Opportunities
1.5.2 Market Risk
1.5.3 Market Driving Force
2 Manufacturers Profiles
2.1 AIYA
2.1.1 Business Overview
2.1.2 Matcha Products Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 AIYA Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.2 AOI Tea Company
2.2.1 Business Overview
2.2.2 Matcha Products Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 AOI Tea Company Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.3 Ippodo Tea
2.3.1 Business Overview
2.3.2 Matcha Products Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Ippodo Tea Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.4 Encha
2.4.1 Business Overview
2.4.2 Matcha Products Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Encha Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.5 TEAJA Organic
2.5.1 Business Overview
2.5.2 Matcha Products Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 TEAJA Organic Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.6 Midori Spring
2.6.1 Business Overview
2.6.2 Matcha Products Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Midori Spring Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
2.7 ITO EN
2.7.1 Business Overview
2.7.2 Matcha Products Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 ITO EN Matcha Products Sales, Price, Revenue, Gross Margin and Market Share (2016-2017)
3 Global Matcha Products Sales, Revenue, Market Share and Competition by Manufacturer (2016-2017)
3.1 Global Matcha Products Sales and Market Share by Manufacturer (2016-2017)
3.2 Global Matcha Products Revenue and Market Share by Manufacturer (2016-2017)
3.3 Market Concentration Rate
3.3.1 Top 3 Matcha Products Manufacturer Market Share in 2017
3.3.2 Top 6 Matcha Products Manufacturer Market Share in 2017
3.4 Market Competition Trend
4 Global Matcha Products Market Analysis by Regions
4.1 Global Matcha Products Sales, Revenue and Market Share by Regions
4.1.1 Global Matcha Products Sales and Market Share by Regions (2013-2018)
4.1.2 Global Matcha Products Revenue and Market Share by Regions (2013-2018)
4.2 North America Matcha Products Sales and Growth Rate (2013-2018)
4.3 Europe Matcha Products Sales and Growth Rate (2013-2018)
4.4 Asia-Pacific Matcha Products Sales and Growth Rate (2013-2018)
4.5 South America Matcha Products Sales and Growth Rate (2013-2018)
4.6 Middle East and Africa Matcha Products Sales and Growth Rate (2013-2018)
5 North America Matcha Products by Countries
5.1 North America Matcha Products Sales, Revenue and Market Share by Countries
5.1.1 North America Matcha Products Sales and Market Share by Countries (2013-2018)
5.1.2 North America Matcha Products Revenue and Market Share by Countries (2013-2018)
5.2 United States Matcha Products Sales and Growth Rate (2013-2018)
5.3 Canada Matcha Products Sales and Growth Rate (2013-2018)
5.4 Mexico Matcha Products Sales and Growth Rate (2013-2018)
6 Europe Matcha Products by Countries
6.1 Europe Matcha Products Sales, Revenue and Market Share by Countries
6.1.1 Europe Matcha Products Sales and Market Share by Countries (2013-2018)
6.1.2 Europe Matcha Products Revenue and Market Share by Countries (2013-2018)
6.2 Germany Matcha Products Sales and Growth Rate (2013-2018)
6.3 UK Matcha Products Sales and Growth Rate (2013-2018)
6.4 France Matcha Products Sales and Growth Rate (2013-2018)
6.5 Russia Matcha Products Sales and Growth Rate (2013-2018)
6.6 Italy Matcha Products Sales and Growth Rate (2013-2018)
7 Asia-Pacific Matcha Products by Countries
7.1 Asia-Pacific Matcha Products Sales, Revenue and Market Share by Countries
7.1.1 Asia-Pacific Matcha Products Sales and Market Share by Countries (2013-2018)
7.1.2 Asia-Pacific Matcha Products Revenue and Market Share by Countries (2013-2018)
7.2 China Matcha Products Sales and Growth Rate (2013-2018)
7.3 Japan Matcha Products Sales and Growth Rate (2013-2018)
7.4 Korea Matcha Products Sales and Growth Rate (2013-2018)
7.5 India Matcha Products Sales and Growth Rate (2013-2018)
7.6 Southeast Asia Matcha Products Sales and Growth Rate (2013-2018)
8 South America Matcha Products by Countries
8.1 South America Matcha Products Sales, Revenue and Market Share by Countries
8.1.1 South America Matcha Products Sales and Market Share by Countries (2013-2018)
8.1.2 South America Matcha Products Revenue and Market Share by Countries (2013-2018)
8.2 Brazil Matcha Products Sales and Growth Rate (2013-2018)
8.3 Argentina Matcha Products Sales and Growth Rate (2013-2018)
8.4 Colombia Matcha Products Sales and Growth Rate (2013-2018)
9 Middle East and Africa Matcha Products by Countries
9.1 Middle East and Africa Matcha Products Sales, Revenue and Market Share by Countries
9.1.1 Middle East and Africa Matcha Products Sales and Market Share by Countries (2013-2018)
9.1.2 Middle East and Africa Matcha Products Revenue and Market Share by Countries (2013-2018)
9.2 Saudi Arabia Matcha Products Sales and Growth Rate (2013-2018)
9.3 UAE Matcha Products Sales and Growth Rate (2013-2018)
9.4 Egypt Matcha Products Sales and Growth Rate (2013-2018)
9.5 Nigeria Matcha Products Sales and Growth Rate (2013-2018)
9.6 South Africa Matcha Products Sales and Growth Rate (2013-2018)
10 Global Matcha Products Market Segment by Type
10.1 Global Matcha Products Sales, Revenue and Market Share by Type (2013-2018)
10.1.1 Global Matcha Products Sales and Market Share by Type (2013-2018)
10.1.2 Global Matcha Products Revenue and Market Share by Type (2013-2018)
10.2 Ceremonial Sales Growth and Price
10.2.1 Global Ceremonial Sales Growth (2013-2018)
10.2.2 Global Ceremonial Price (2013-2018)
10.3 Classic Sales Growth and Price
10.3.1 Global Classic Sales Growth (2013-2018)
10.3.2 Global Classic Price (2013-2018)
10.4 Culinary Sales Growth and Price
10.4.1 Global Culinary Sales Growth (2013-2018)
10.4.2 Global Culinary Price (2013-2018)
10.5 Others Sales Growth and Price
10.5.1 Global Others Sales Growth (2013-2018)
10.5.2 Global Others Price (2013-2018)
11 Global Matcha Products Market Segment by Application
11.1 Global Matcha Products Sales Market Share by Application (2013-2018)
11.2 Food Sales Growth (2013-2018)
11.3 Beverage Sales Growth (2013-2018)
11.4 Cosmetic & Personal Care Sales Growth (2013-2018)
11.5 Nutraceuticals Sales Growth (2013-2018)
11.6 Others Sales Growth (2013-2018)
12 Matcha Products Market Forecast (2018-2023)
12.1 Global Matcha Products Sales, Revenue and Growth Rate (2018-2023)
12.2 Matcha Products Market Forecast by Regions (2018-2023)
12.2.1 North America Matcha Products Market Forecast (2018-2023)
12.2.2 Europe Matcha Products Market Forecast (2018-2023)
12.2.3 Asia-Pacific Matcha Products Market Forecast (2018-2023)
12.2.4 South America Matcha Products Market Forecast (2018-2023)
12.2.5 Middle East and Africa Matcha Products Market Forecast (2018-2023)
12.3 Matcha Products Market Forecast by Type (2018-2023)
12.3.1 Global Matcha Products Sales Forecast by Type (2018-2023)
12.3.2 Global Matcha Products Market Share Forecast by Type (2018-2023)
12.4 Matcha Products Market Forecast by Application (2018-2023)
12.4.1 Global Matcha Products Sales Forecast by Application (2018-2023)
12.4.2 Global Matcha Products Market Share Forecast by Application (2018-2023)
13 Sales Channel, Distributors, Traders and Dealers
13.1 Sales Channel
13.1.1 Direct Marketing
13.1.2 Indirect Marketing
13.1.3 Marketing Channel Future Trend
13.2 Distributors, Traders and Dealers
14 Research Findings and Conclusion
15 Appendix
15.1 Methodology
15.2 Data Source
List of Tables and Figures
Figure Matcha Products Picture
Table Product Specifications of Matcha Products
Figure Global Sales Market Share of Matcha Products by Types in 2017
Table Match