Global Marketing Cloud Platform Market 2018 by Manufacturers, Countries, Type and Application, Forecast to 2023

  • receipt Report ID : 139606
  • calendar_today Published On: Jan, 2019
  • file_copy Pages: 115
  • list Business Services

The marketing cloud platform provides features such as e-mail marketing, campaign creation and management, data collection and storage, and data analysis and reporting. The marketing cloud platform connects different marketing channels, such as social media, e-mail, and content marketing, to collect and analyze data. It assists organizations to generate more revenue and a better ROI. It also helps store customer-specific data used in customer segmentation and targeting, categorize customers based on common interests and behaviors, develop appropriate marketing patterns, and integrate marketing channels to deliver better customer experience.

Scope of the Report:

This report studies the Marketing Cloud Platform market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Marketing Cloud Platform market by product type and applications/end industries.

Rise in use of content marketing is driving the market.

The global Marketing Cloud Platform market is valued at xx million USD in 2017 and is expected to reach xx million USD by the end of 2023, growing at a CAGR of xx% between 2017 and 2023.

The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.

North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Marketing Cloud Platform.

Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.

Market Segment by Companies, this report covers

Adobe Systems

Oracle

Salesforce

IBM

Act-On Software

Cision

Etrigue

GreenRope

Hatchbuck

HubSpot

Infusionsoft

LeadSquared

Salesfusion

SAP

Market Segment by Regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia and Italy)

Asia-Pacific (China, Japan, Korea, India and Southeast Asia)

South America (Brazil, Argentina, Colombia)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers

Public Cloud

Private Cloud

Hybrid Cloud

Market Segment by Applications, can be divided into

Healthcare

Retail

Government

BFSI

Telecom&IT

Media&Entertainment

Education,Energy&Power

Manufacturing

Others

Frequently Asked Questions

The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.

Market is segmented on the basis:

  • By Type
  • By Application
  • By Region
  • By Country
  • By Manufacturer

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

Table of Contents

1 Marketing Cloud Platform Market Overview

1.1 Product Overview and Scope of Marketing Cloud Platform

1.2 Classification of Marketing Cloud Platform by Types

1.2.1 Global Marketing Cloud Platform Revenue Comparison by Types (2017-2023)

1.2.2 Global Marketing Cloud Platform Revenue Market Share by Types in 2017

1.2.3 Public Cloud

1.2.4 Private Cloud

1.2.5 Hybrid Cloud

1.3 Global Marketing Cloud Platform Market by Application

1.3.1 Global Marketing Cloud Platform Market Size and Market Share Comparison by Applications (2013-2023)

1.3.2 Healthcare

1.3.3 Retail

1.3.4 Government

1.3.5 BFSI

1.3.6 Telecom&IT

1.3.7 Media&Entertainment

1.3.8 Education,Energy&Power

1.3.9 Manufacturing

1.3.10 Others

1.4 Global Marketing Cloud Platform Market by Regions

1.4.1 Global Marketing Cloud Platform Market Size (Million USD) Comparison by Regions (2013-2023)

1.4.1 North America (USA, Canada and Mexico) Marketing Cloud Platform Status and Prospect (2013-2023)

1.4.2 Europe (Germany, France, UK, Russia and Italy) Marketing Cloud Platform Status and Prospect (2013-2023)

1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Marketing Cloud Platform Status and Prospect (2013-2023)

1.4.4 South America (Brazil, Argentina, Colombia) Marketing Cloud Platform Status and Prospect (2013-2023)

1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Marketing Cloud Platform Status and Prospect (2013-2023)

1.5 Global Market Size of Marketing Cloud Platform (2013-2023)

2 Manufacturers Profiles

2.1 Adobe Systems

2.1.1 Business Overview

2.1.2 Marketing Cloud Platform Type and Applications

2.1.2.1 Product A

2.1.2.2 Product B

2.1.3 Adobe Systems Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.2 Oracle

2.2.1 Business Overview

2.2.2 Marketing Cloud Platform Type and Applications

2.2.2.1 Product A

2.2.2.2 Product B

2.2.3 Oracle Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.3 Salesforce

2.3.1 Business Overview

2.3.2 Marketing Cloud Platform Type and Applications

2.3.2.1 Product A

2.3.2.2 Product B

2.3.3 Salesforce Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.4 IBM

2.4.1 Business Overview

2.4.2 Marketing Cloud Platform Type and Applications

2.4.2.1 Product A

2.4.2.2 Product B

2.4.3 IBM Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.5 Act-On Software

2.5.1 Business Overview

2.5.2 Marketing Cloud Platform Type and Applications

2.5.2.1 Product A

2.5.2.2 Product B

2.5.3 Act-On Software Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.6 Cision

2.6.1 Business Overview

2.6.2 Marketing Cloud Platform Type and Applications

2.6.2.1 Product A

2.6.2.2 Product B

2.6.3 Cision Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.7 Etrigue

2.7.1 Business Overview

2.7.2 Marketing Cloud Platform Type and Applications

2.7.2.1 Product A

2.7.2.2 Product B

2.7.3 Etrigue Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.8 GreenRope

2.8.1 Business Overview

2.8.2 Marketing Cloud Platform Type and Applications

2.8.2.1 Product A

2.8.2.2 Product B

2.8.3 GreenRope Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.9 Hatchbuck

2.9.1 Business Overview

2.9.2 Marketing Cloud Platform Type and Applications

2.9.2.1 Product A

2.9.2.2 Product B

2.9.3 Hatchbuck Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.10 HubSpot

2.10.1 Business Overview

2.10.2 Marketing Cloud Platform Type and Applications

2.10.2.1 Product A

2.10.2.2 Product B

2.10.3 HubSpot Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.11 Infusionsoft

2.11.1 Business Overview

2.11.2 Marketing Cloud Platform Type and Applications

2.11.2.1 Product A

2.11.2.2 Product B

2.11.3 Infusionsoft Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.12 LeadSquared

2.12.1 Business Overview

2.12.2 Marketing Cloud Platform Type and Applications

2.12.2.1 Product A

2.12.2.2 Product B

2.12.3 LeadSquared Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.13 Salesfusion

2.13.1 Business Overview

2.13.2 Marketing Cloud Platform Type and Applications

2.13.2.1 Product A

2.13.2.2 Product B

2.13.3 Salesfusion Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

2.14 SAP

2.14.1 Business Overview

2.14.2 Marketing Cloud Platform Type and Applications

2.14.2.1 Product A

2.14.2.2 Product B

2.14.3 SAP Marketing Cloud Platform Revenue, Gross Margin and Market Share (2016-2017)

3 Global Marketing Cloud Platform Market Competition, by Players

3.1 Global Marketing Cloud Platform Revenue and Share by Players (2013-2018)

3.2 Market Concentration Rate

3.2.1 Top 5 Marketing Cloud Platform Players Market Share

3.2.2 Top 10 Marketing Cloud Platform Players Market Share

3.3 Market Competition Trend

4 Global Marketing Cloud Platform Market Size by Regions

4.1 Global Marketing Cloud Platform Revenue and Market Share by Regions

4.2 North America Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

4.3 Europe Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

4.4 Asia-Pacific Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

4.5 South America Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

4.6 Middle East and Africa Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

5 North America Marketing Cloud Platform Revenue by Countries

5.1 North America Marketing Cloud Platform Revenue by Countries (2013-2018)

5.2 USA Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

5.3 Canada Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

5.4 Mexico Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

6 Europe Marketing Cloud Platform Revenue by Countries

6.1 Europe Marketing Cloud Platform Revenue by Countries (2013-2018)

6.2 Germany Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

6.3 UK Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

6.4 France Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

6.5 Russia Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

6.6 Italy Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

7 Asia-Pacific Marketing Cloud Platform Revenue by Countries

7.1 Asia-Pacific Marketing Cloud Platform Revenue by Countries (2013-2018)

7.2 China Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

7.3 Japan Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

7.4 Korea Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

7.5 India Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

7.6 Southeast Asia Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

8 South America Marketing Cloud Platform Revenue by Countries

8.1 South America Marketing Cloud Platform Revenue by Countries (2013-2018)

8.2 Brazil Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

8.3 Argentina Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

8.4 Colombia Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

9 Middle East and Africa Revenue Marketing Cloud Platform by Countries

9.1 Middle East and Africa Marketing Cloud Platform Revenue by Countries (2013-2018)

9.2 Saudi Arabia Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

9.3 UAE Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

9.4 Egypt Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

9.5 Nigeria Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

9.6 South Africa Marketing Cloud Platform Revenue and Growth Rate (2013-2018)

10 Global Marketing Cloud Platform Market Segment by Type

10.1 Global Marketing Cloud Platform Revenue and Market Share by Type (2013-2018)

10.2 Global Marketing Cloud Platform Market Forecast by Type (2018-2023)

10.3 Public Cloud Revenue Growth Rate (2013-2023)

10.4 Private Cloud Revenue Growth Rate (2013-2023)

10.5 Hybrid Cloud Revenue Growth Rate (2013-2023)

11 Global Marketing Cloud Platform Market Segment by Application

11.1 Global Marketing Cloud Platform Revenue Market Share by Application (2013-2018)

11.2 Marketing Cloud Platform Market Forecast by Application (2018-2023)

11.3 Healthcare Revenue Growth (2013-2018)

11.4 Retail Revenue Growth (2013-2018)

11.5 Government Revenue Growth (2013-2018)

11.6 BFSI Revenue Growth (2013-2018)

11.7 Telecom&IT Revenue Growth (2013-2018)

11.8 Media&Entertainment Revenue Growth (2013-2018)

11.9 Education,Energy&Power Revenue Growth (2013-2018)

11.10 Manufacturing Revenue Growth (2013-2018)

11.11 Others Revenue Growth (2013-2018)

12 Global Marketing Cloud Platform Market Size Forecast (2018-2023)

12.1 Global Marketing Cloud Platform Market Size Forecast (2018-2023)

12.2 Global Marketing Cloud Platform Market Forecast by Regions (2018-2023)

12.3 North America Marketing Cloud Platform Revenue Market Forecast (2018-2023)

12.4 Europe Marketing Cloud Platform Revenue Market Forecast (2018-2023)

12.5 Asia-Pacific Marketing Cloud Platform Revenue Market Forecast (2018-2023)

12.6 South America Marketing Cloud Platform Revenue Market Forecast (2018-2023)

12.7 Middle East and Africa Marketing Cloud Platform Revenue Market Forecast (2018-2023)

13 Research Findings and Conclusion

14 Appendix

14.1 Methodology

14.2 Data Source

List of Tables and Figures

Figure Marketing Cloud Platform Picture

Table Product Specifications of Marketing Cloud Platform

Table Global Marketing Cloud Platform and Revenue (Million USD) Market Spli

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