Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market 2018 by Manufacturers, Countries, Type and Application, Forecast to 2023

  • receipt Report ID : 149865
  • calendar_today Published On: Apr, 2019
  • file_copy Pages: 104
  • list Business Services

DTCPA can be defined as an effort (usually via popular media) made by a pharmaceutical company to promote its prescription products directly to patients.

Scope of the Report:

Direct-to-consumer pharmaceutical advertising (DTCPA) has grown rapidly during the past several decades and is now the most prominent type of health communication that the public encounters.

The global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) market is valued at xx million USD in 2017 and is expected to reach xx million USD by the end of 2023, growing at a CAGR of xx% between 2017 and 2023.

The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.

North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Direct-to-Consumer Pharmaceutical Advertising (DTCPA).

Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.

This report studies the Direct-to-Consumer Pharmaceutical Advertising (DTCPA) market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Direct-to-Consumer Pharmaceutical Advertising (DTCPA) market by product type and applications/end industries.

Market Segment by Companies, this report covers

HARVARD POLITICAL REVIEW

MDedge

FDA

Market Segment by Regions, regional analysis covers

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia and Italy)

Asia-Pacific (China, Japan, Korea, India and Southeast Asia)

South America (Brazil, Argentina, Colombia)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers

Help-Seeking AD

Reminder AD

Product Claim AD

Market Segment by Applications, can be divided into

Pharmaceutical Companies

Pharmaceutical Factories

Frequently Asked Questions

The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.

Market is segmented on the basis:

  • By Type
  • By Application
  • By Region
  • By Country
  • By Manufacturer

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

Table of Contents

1 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Overview

1.1 Product Overview and Scope of Direct-to-Consumer Pharmaceutical Advertising (DTCPA)

1.2 Classification of Direct-to-Consumer Pharmaceutical Advertising (DTCPA) by Types

1.2.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Comparison by Types (2017-2023)

1.2.2 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Share by Types in 2017

1.2.3 Help-Seeking AD

1.2.4 Reminder AD

1.2.5 Product Claim AD

1.3 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market by Application

1.3.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Size and Market Share Comparison by Applications (2013-2023)

1.3.2 Pharmaceutical Companies

1.3.3 Pharmaceutical Factories

1.4 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market by Regions

1.4.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Size (Million USD) Comparison by Regions (2013-2023)

1.4.1 North America (USA, Canada and Mexico) Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Status and Prospect (2013-2023)

1.4.2 Europe (Germany, France, UK, Russia and Italy) Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Status and Prospect (2013-2023)

1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Status and Prospect (2013-2023)

1.4.4 South America (Brazil, Argentina, Colombia) Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Status and Prospect (2013-2023)

1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Status and Prospect (2013-2023)

1.5 Global Market Size of Direct-to-Consumer Pharmaceutical Advertising (DTCPA) (2013-2023)

2 Manufacturers Profiles

2.1 HARVARD POLITICAL REVIEW

2.1.1 Business Overview

2.1.2 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Type and Applications

2.1.2.1 Product A

2.1.2.2 Product B

2.1.3 HARVARD POLITICAL REVIEW Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue, Gross Margin and Market Share (2016-2017)

2.2 MDedge

2.2.1 Business Overview

2.2.2 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Type and Applications

2.2.2.1 Product A

2.2.2.2 Product B

2.2.3 MDedge Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue, Gross Margin and Market Share (2016-2017)

2.3 FDA

2.3.1 Business Overview

2.3.2 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Type and Applications

2.3.2.1 Product A

2.3.2.2 Product B

2.3.3 FDA Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue, Gross Margin and Market Share (2016-2017)

3 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Competition, by Players

3.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Share by Players (2013-2018)

3.2 Market Concentration Rate

3.2.1 Top 5 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Players Market Share

3.2.2 Top 10 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Players Market Share

3.3 Market Competition Trend

4 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Size by Regions

4.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Market Share by Regions

4.2 North America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

4.3 Europe Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

4.4 Asia-Pacific Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

4.5 South America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

4.6 Middle East and Africa Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

5 North America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries

5.1 North America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries (2013-2018)

5.2 USA Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

5.3 Canada Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

5.4 Mexico Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

6 Europe Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries

6.1 Europe Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries (2013-2018)

6.2 Germany Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

6.3 UK Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

6.4 France Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

6.5 Russia Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

6.6 Italy Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

7 Asia-Pacific Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries

7.1 Asia-Pacific Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries (2013-2018)

7.2 China Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

7.3 Japan Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

7.4 Korea Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

7.5 India Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

7.6 Southeast Asia Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

8 South America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries

8.1 South America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries (2013-2018)

8.2 Brazil Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

8.3 Argentina Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

8.4 Colombia Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

9 Middle East and Africa Revenue Direct-to-Consumer Pharmaceutical Advertising (DTCPA) by Countries

9.1 Middle East and Africa Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue by Countries (2013-2018)

9.2 Saudi Arabia Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

9.3 UAE Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

9.4 Egypt Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

9.5 Nigeria Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

9.6 South Africa Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Growth Rate (2013-2018)

10 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Segment by Type

10.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue and Market Share by Type (2013-2018)

10.2 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Forecast by Type (2018-2023)

10.3 Help-Seeking AD Revenue Growth Rate (2013-2023)

10.4 Reminder AD Revenue Growth Rate (2013-2023)

10.5 Product Claim AD Revenue Growth Rate (2013-2023)

11 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Segment by Application

11.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Share by Application (2013-2018)

11.2 Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Forecast by Application (2018-2023)

11.3 Pharmaceutical Companies Revenue Growth (2013-2018)

11.4 Pharmaceutical Factories Revenue Growth (2013-2018)

12 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Size Forecast (2018-2023)

12.1 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Size Forecast (2018-2023)

12.2 Global Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Market Forecast by Regions (2018-2023)

12.3 North America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Forecast (2018-2023)

12.4 Europe Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Forecast (2018-2023)

12.5 Asia-Pacific Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Forecast (2018-2023)

12.6 South America Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Forecast (2018-2023)

12.7 Middle East and Africa Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Revenue Market Forecast (2018-2023)

13 Research Findings and Conclusion

14 Appendix

14.1 Methodology

14.2 Data Source

List of Tables and Figures

Figure Direct-to-Consumer Pharmaceutical Advertising (DTCPA) Picture

Table Product Specifications of Direct-to-Consumer Pharmaceutical Advertising (DTCPA)

Table Global Dire

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