Cross-channel advertising refers to the process of disseminating paid messages to prospects across multiple devices and on a variety of digital marketing channels such as search, display, social media, mobile, video, etc
Scope of the Report:
The global Cross-Channel Advertising Software market is valued at xx million USD in 2017 and is expected to reach xx million USD by the end of 2023, growing at a CAGR of xx% between 2017 and 2023.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Cross-Channel Advertising Software.
Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.
This report studies the Cross-Channel Advertising Software market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Cross-Channel Advertising Software market by product type and applications/end industries.
Market Segment by Companies, this report covers
TubeMogul
Marin
Oracle
Kenshoo
Funnel
Nanigans
MediaMath
AdStage
Google's DoubleClick
Criteo
AdRoll
Sizmek
Celtra
Salesforce
IBM Campaign
Adobe
SAS
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Cloud Based
Web Based
Market Segment by Applications, can be divided into
Large Enterprises
SMEs
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Cross-Channel Advertising Software Market Overview
1.1 Product Overview and Scope of Cross-Channel Advertising Software
1.2 Classification of Cross-Channel Advertising Software by Types
1.2.1 Global Cross-Channel Advertising Software Revenue Comparison by Types (2017-2023)
1.2.2 Global Cross-Channel Advertising Software Revenue Market Share by Types in 2017
1.2.3 Cloud Based
1.2.4 Web Based
1.3 Global Cross-Channel Advertising Software Market by Application
1.3.1 Global Cross-Channel Advertising Software Market Size and Market Share Comparison by Applications (2013-2023)
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Global Cross-Channel Advertising Software Market by Regions
1.4.1 Global Cross-Channel Advertising Software Market Size (Million USD) Comparison by Regions (2013-2023)
1.4.1 North America (USA, Canada and Mexico) Cross-Channel Advertising Software Status and Prospect (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Cross-Channel Advertising Software Status and Prospect (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Cross-Channel Advertising Software Status and Prospect (2013-2023)
1.4.4 South America (Brazil, Argentina, Colombia) Cross-Channel Advertising Software Status and Prospect (2013-2023)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Cross-Channel Advertising Software Status and Prospect (2013-2023)
1.5 Global Market Size of Cross-Channel Advertising Software (2013-2023)
2 Manufacturers Profiles
2.1 TubeMogul
2.1.1 Business Overview
2.1.2 Cross-Channel Advertising Software Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 TubeMogul Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.2 Marin
2.2.1 Business Overview
2.2.2 Cross-Channel Advertising Software Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Marin Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.3 Oracle
2.3.1 Business Overview
2.3.2 Cross-Channel Advertising Software Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Oracle Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.4 Kenshoo
2.4.1 Business Overview
2.4.2 Cross-Channel Advertising Software Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 Kenshoo Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.5 Funnel
2.5.1 Business Overview
2.5.2 Cross-Channel Advertising Software Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 Funnel Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.6 Nanigans
2.6.1 Business Overview
2.6.2 Cross-Channel Advertising Software Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Nanigans Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.7 MediaMath
2.7.1 Business Overview
2.7.2 Cross-Channel Advertising Software Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 MediaMath Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.8 AdStage
2.8.1 Business Overview
2.8.2 Cross-Channel Advertising Software Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 AdStage Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.9 Google's DoubleClick
2.9.1 Business Overview
2.9.2 Cross-Channel Advertising Software Type and Applications
2.9.2.1 Product A
2.9.2.2 Product B
2.9.3 Google's DoubleClick Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.10 Criteo
2.10.1 Business Overview
2.10.2 Cross-Channel Advertising Software Type and Applications
2.10.2.1 Product A
2.10.2.2 Product B
2.10.3 Criteo Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.11 AdRoll
2.11.1 Business Overview
2.11.2 Cross-Channel Advertising Software Type and Applications
2.11.2.1 Product A
2.11.2.2 Product B
2.11.3 AdRoll Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.12 Sizmek
2.12.1 Business Overview
2.12.2 Cross-Channel Advertising Software Type and Applications
2.12.2.1 Product A
2.12.2.2 Product B
2.12.3 Sizmek Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.13 Celtra
2.13.1 Business Overview
2.13.2 Cross-Channel Advertising Software Type and Applications
2.13.2.1 Product A
2.13.2.2 Product B
2.13.3 Celtra Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.14 Salesforce
2.14.1 Business Overview
2.14.2 Cross-Channel Advertising Software Type and Applications
2.14.2.1 Product A
2.14.2.2 Product B
2.14.3 Salesforce Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.15 IBM Campaign
2.15.1 Business Overview
2.15.2 Cross-Channel Advertising Software Type and Applications
2.15.2.1 Product A
2.15.2.2 Product B
2.15.3 IBM Campaign Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.16 Adobe
2.16.1 Business Overview
2.16.2 Cross-Channel Advertising Software Type and Applications
2.16.2.1 Product A
2.16.2.2 Product B
2.16.3 Adobe Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
2.17 SAS
2.17.1 Business Overview
2.17.2 Cross-Channel Advertising Software Type and Applications
2.17.2.1 Product A
2.17.2.2 Product B
2.17.3 SAS Cross-Channel Advertising Software Revenue, Gross Margin and Market Share (2016-2017)
3 Global Cross-Channel Advertising Software Market Competition, by Players
3.1 Global Cross-Channel Advertising Software Revenue and Share by Players (2013-2018)
3.2 Market Concentration Rate
3.2.1 Top 5 Cross-Channel Advertising Software Players Market Share
3.2.2 Top 10 Cross-Channel Advertising Software Players Market Share
3.3 Market Competition Trend
4 Global Cross-Channel Advertising Software Market Size by Regions
4.1 Global Cross-Channel Advertising Software Revenue and Market Share by Regions
4.2 North America Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
4.3 Europe Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
4.4 Asia-Pacific Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
4.5 South America Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
4.6 Middle East and Africa Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
5 North America Cross-Channel Advertising Software Revenue by Countries
5.1 North America Cross-Channel Advertising Software Revenue by Countries (2013-2018)
5.2 USA Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
5.3 Canada Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
5.4 Mexico Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
6 Europe Cross-Channel Advertising Software Revenue by Countries
6.1 Europe Cross-Channel Advertising Software Revenue by Countries (2013-2018)
6.2 Germany Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
6.3 UK Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
6.4 France Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
6.5 Russia Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
6.6 Italy Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
7 Asia-Pacific Cross-Channel Advertising Software Revenue by Countries
7.1 Asia-Pacific Cross-Channel Advertising Software Revenue by Countries (2013-2018)
7.2 China Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
7.3 Japan Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
7.4 Korea Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
7.5 India Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
7.6 Southeast Asia Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
8 South America Cross-Channel Advertising Software Revenue by Countries
8.1 South America Cross-Channel Advertising Software Revenue by Countries (2013-2018)
8.2 Brazil Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
8.3 Argentina Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
8.4 Colombia Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
9 Middle East and Africa Revenue Cross-Channel Advertising Software by Countries
9.1 Middle East and Africa Cross-Channel Advertising Software Revenue by Countries (2013-2018)
9.2 Saudi Arabia Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
9.3 UAE Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
9.4 Egypt Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
9.5 Nigeria Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
9.6 South Africa Cross-Channel Advertising Software Revenue and Growth Rate (2013-2018)
10 Global Cross-Channel Advertising Software Market Segment by Type
10.1 Global Cross-Channel Advertising Software Revenue and Market Share by Type (2013-2018)
10.2 Global Cross-Channel Advertising Software Market Forecast by Type (2018-2023)
10.3 Cloud Based Revenue Growth Rate (2013-2023)
10.4 Web Based Revenue Growth Rate (2013-2023)
11 Global Cross-Channel Advertising Software Market Segment by Application
11.1 Global Cross-Channel Advertising Software Revenue Market Share by Application (2013-2018)
11.2 Cross-Channel Advertising Software Market Forecast by Application (2018-2023)
11.3 Large Enterprises Revenue Growth (2013-2018)
11.4 SMEs Revenue Growth (2013-2018)
12 Global Cross-Channel Advertising Software Market Size Forecast (2018-2023)
12.1 Global Cross-Channel Advertising Software Market Size Forecast (2018-2023)
12.2 Global Cross-Channel Advertising Software Market Forecast by Regions (2018-2023)
12.3 North America Cross-Channel Advertising Software Revenue Market Forecast (2018-2023)
12.4 Europe Cross-Channel Advertising Software Revenue Market Forecast (2018-2023)
12.5 Asia-Pacific Cross-Channel Advertising Software Revenue Market Forecast (2018-2023)
12.6 South America Cross-Channel Advertising Software Revenue Market Forecast (2018-2023)
12.7 Middle East and Africa Cross-Channel Advertising Software Revenue Market Forecast (2018-2023)
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Data Source
List of Tables and Figures
Figure Cross-Channel Advertising Software Picture
Table Product Specifications of Cross-Channel Advertising Software
Table Global Cross-Channel Advertising Software and Rev