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According to this study, over the next five years the Advertising market will register a xx% CAGR in terms of revenue, the global market size will reach $ xx million by 2025, from $ xx million in 2019. In particular, this report presents the global revenue market share of key companies in Advertising business, shared in Chapter 3.
This report presents a comprehensive overview, market shares and growth opportunities of Advertising market by type, application, key companies and key regions.
This study considers the Advertising value generated from the sales of the following segments:
Segmentation by type: breakdown data from 2015 to 2020 in Section 2.3; and forecast to 2025 in section 10.7.
TV Advertising
Newspaper & Magazine Advertising
Outdoors Advertising
Radio Advertising
Internet Advertising
Others
Segmentation by application: breakdown data from 2015 to 2020, in Section 2.4; and forecast to 2025 in section 10.8.
Food & Beverage Industry
Vehicles Industry
Health and Medical Industry
Commercial and Personal Services
Consumer Goods
Others
This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Spain
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
WPP
Bluefocus Communication Group Co., Ltd.
Omnicom Group
PublicisGroupe
IPG
Dentsu Inc.
AVIC Culture Co.,Ltd.
Havas SA
Guangdong Advertising Co., Ltd.
Focus Media Group
Dahe Group
Spearhead Integrated Marketing
China Television Media
SiMei Media
Guangdong Guangzhou Daily Media Co., Ltd.
Hunan TV and Broadcast Intermediary Co., Ltd.
Shanghai Xinhua Media Co., Ltd.
Beijing Bashi Media Co., Ltd.
Yinlimedia
Communication Group
Chengdu B-ray Media Co., Ltd.
In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.
Research objectives
To study and analyze the global Advertising market size by key regions/countries, type and application, history data from 2015 to 2019, and forecast to 2025.
To understand the structure of Advertising market by identifying its various subsegments.
Focuses on the key global Advertising players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Advertising with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Advertising submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Advertising Market Size 2015-2025
2.1.2 Advertising Market Size CAGR by Region
2.2 Advertising Segment by Type
2.2.1 TV Advertising
2.2.2 TV Advertising
2.2.3 Outdoors Advertising
2.2.4 Radio Advertising
2.2.5 Internet Advertising
2.2.6 Others
2.3 Advertising Market Size by Type
2.3.1 Global Advertising Market Size Market Share by Type (2015-2020)
2.3.2 Global Advertising Market Size Growth Rate by Type (2015-2020)
2.4 Advertising Segment by Application
2.4.1 Food & Beverage Industry
2.4.2 Vehicles Industry
2.4.3 Health and Medical Industry
2.4.4 Commercial and Personal Services
2.4.5 Consumer Goods
2.4.6 Others
2.5 Advertising Market Size by Application
2.5.1 Global Advertising Market Size Market Share by Application (2015-2020)
2.5.2 Global Advertising Market Size Growth Rate by Application (2015-2020)
3 Global Advertising by Players
3.1 Global Advertising Market Size Market Share by Players
3.1.1 Global Advertising Market Size by Players (2018-2020)
3.1.2 Global Advertising Market Size Market Share by Players (2018-2020)
3.2 Global Advertising Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2018-2020)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Advertising by Regions
4.1 Advertising Market Size by Regions
4.2 Americas Advertising Market Size Growth
4.3 APAC Advertising Market Size Growth
4.4 Europe Advertising Market Size Growth
4.5 Middle East & Africa Advertising Market Size Growth
5 Americas
5.1 Americas Advertising Market Size by Countries
5.2 Americas Advertising Market Size by Type
5.3 Americas Advertising Market Size by Application
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Key Economic Indicators of Few Americas Countries
6 APAC
6.1 APAC Advertising Market Size by Regions
6.2 APAC Advertising Market Size by Type
6.3 APAC Advertising Market Size by Application
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 Key Economic Indicators of Few APAC Regions
7 Europe
7.1 Europe Advertising by Countries
7.2 Europe Advertising Market Size by Type
7.3 Europe Advertising Market Size by Application
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
7.9 Spain
7.10 Key Economic Indicators of Few Europe Countries
8 Middle East & Africa
8.1 Middle East & Africa Advertising by Countries
8.2 Middle East & Africa Advertising Market Size by Type
8.3 Middle East & Africa Advertising Market Size by Application
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers and Impact
9.1.1 Growing Demand from Key Regions
9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends
10 Global Advertising Market Forecast
10.1 Global Advertising Market Size Forecast (2021-2025)
10.2 Global Advertising Forecast by Regions
10.2.1 Global Advertising Forecast by Regions (2021-2025)
10.2.2 Americas Market Forecast
10.2.3 APAC Market Forecast
10.2.4 Europe Market Forecast
10.2.5 Middle East & Africa Market Forecast
10.3 Americas Forecast by Countries
10.3.1 United States Market Forecast
10.3.2 Canada Market Forecast
10.3.3 Mexico Market Forecast
10.3.4 Brazil Market Forecast
10.4 APAC Forecast by Countries
10.4.1 China Market Forecast
10.4.2 Japan Market Forecast
10.4.3 Korea Market Forecast
10.4.4 Southeast Asia Market Forecast
10.4.5 India Market Forecast
10.4.6 Australia Market Forecast
10.5 Europe Forecast by Countries
10.5.1 Germany Market Forecast
10.5.2 France Market Forecast
10.5.3 UK Market Forecast
10.5.4 Italy Market Forecast
10.5.5 Russia Market Forecast
10.5.6 Spain Market Forecast
10.6 Middle East & Africa Forecast by Countries
10.6.1 Egypt Market Forecast
10.6.2 South Africa Market Forecast
10.6.3 Israel Market Forecast
10.6.4 Turkey Market Forecast
10.6.5 GCC Countries Market Forecast
10.7 Global Advertising Forecast by Type
10.8 Global Advertising Forecast by Application
11 Key Players Analysis
11.1 WPP
11.1.1 Company Details
11.1.2 Advertising Product Offered
11.1.3 WPP Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.1.4 Main Business Overview
11.1.5 WPP News
11.2 Bluefocus Communication Group Co., Ltd.
11.2.1 Company Details
11.2.2 Advertising Product Offered
11.2.3 Bluefocus Communication Group Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.2.4 Main Business Overview
11.2.5 Bluefocus Communication Group Co., Ltd. News
11.3 Omnicom Group
11.3.1 Company Details
11.3.2 Advertising Product Offered
11.3.3 Omnicom Group Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.3.4 Main Business Overview
11.3.5 Omnicom Group News
11.4 PublicisGroupe
11.4.1 Company Details
11.4.2 Advertising Product Offered
11.4.3 PublicisGroupe Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.4.4 Main Business Overview
11.4.5 PublicisGroupe News
11.5 IPG
11.5.1 Company Details
11.5.2 Advertising Product Offered
11.5.3 IPG Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.5.4 Main Business Overview
11.5.5 IPG News
11.6 Dentsu Inc.
11.6.1 Company Details
11.6.2 Advertising Product Offered
11.6.3 Dentsu Inc. Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.6.4 Main Business Overview
11.6.5 Dentsu Inc. News
11.7 AVIC Culture Co.,Ltd.
11.7.1 Company Details
11.7.2 Advertising Product Offered
11.7.3 AVIC Culture Co.,Ltd. Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.7.4 Main Business Overview
11.7.5 AVIC Culture Co.,Ltd. News
11.8 Havas SA
11.8.1 Company Details
11.8.2 Advertising Product Offered
11.8.3 Havas SA Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.8.4 Main Business Overview
11.8.5 Havas SA News
11.9 Guangdong Advertising Co., Ltd.
11.9.1 Company Details
11.9.2 Advertising Product Offered
11.9.3 Guangdong Advertising Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.9.4 Main Business Overview
11.9.5 Guangdong Advertising Co., Ltd. News
11.10 Focus Media Group
11.10.1 Company Details
11.10.2 Advertising Product Offered
11.10.3 Focus Media Group Advertising Revenue, Gross Margin and Market Share (2018-2020)
11.10.4 Main Business Overview
11.10.5 Focus Media Group News
11.11 Dahe Group
11.12 Spearhead Integrated Marketing
11.13 China Television Media
11.14 SiMei Media
11.15 Guangdong Guangzhou Daily Media Co., Ltd.
11.16 Hunan TV and Broadcast Intermediary Co., Ltd.
11.17 Shanghai Xinhua Media Co., Ltd.
11.18 Beijing Bashi Media Co., Ltd.
11.19 Yinlimedia
11.20 Communication Group
11.21 Chengdu B-ray Media Co., Ltd.
12 Research Findings and Conclusion
List of Tables
Table 1. Research Methodology
Table 2. Data Source
Table 3. Advertising Market Size CAGR by Region 2015-2025 ($ Millions)
Table 4. Major Players of TV Adve
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