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Ad serving describes the technology and service that places advertisements on Web sites. Ad serving technology companies provide software to Web sites and advertisers to serve ads, count them, choose the ads that will make the Web site or advertiser the most money, and monitor progress of different advertising campaigns. Ad servers are divided into two types—publisher ad servers and advertiser (or third party) ad servers.
Scope of the Report:
The global Ad Server Software market is valued at xx million USD in 2017 and is expected to reach xx million USD by the end of 2023, growing at a CAGR of xx% between 2017 and 2023.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Ad Server Software.
Europe also play important roles in global market, with market size of xx million USD in 2017 and will be xx million USD in 2023, with a CAGR of xx%.
This report studies the Ad Server Software market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Ad Server Software market by product type and applications/end industries.
Market Segment by Companies, this report covers
Epom
Adzerk
AdGlare
AVID Ad Server
Nominal Technology
Bannerflow
Revive Software and Services
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Publisher Ad Servers
Advertiser (or Third Party) Ad Servers
Market Segment by Applications, can be divided into
Retail
Manufacturing
Catering Services
Others
The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.
Market is segmented on the basis:
The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.
Table of Contents
1 Ad Server Software Market Overview
1.1 Product Overview and Scope of Ad Server Software
1.2 Classification of Ad Server Software by Types
1.2.1 Global Ad Server Software Revenue Comparison by Types (2017-2023)
1.2.2 Global Ad Server Software Revenue Market Share by Types in 2017
1.2.3 Publisher Ad Servers
1.2.4 Advertiser (or Third Party) Ad Servers
1.3 Global Ad Server Software Market by Application
1.3.1 Global Ad Server Software Market Size and Market Share Comparison by Applications (2013-2023)
1.3.2 Retail
1.3.3 Manufacturing
1.3.4 Catering Services
1.3.5 Others
1.4 Global Ad Server Software Market by Regions
1.4.1 Global Ad Server Software Market Size (Million USD) Comparison by Regions (2013-2023)
1.4.1 North America (USA, Canada and Mexico) Ad Server Software Status and Prospect (2013-2023)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Ad Server Software Status and Prospect (2013-2023)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Ad Server Software Status and Prospect (2013-2023)
1.4.4 South America (Brazil, Argentina, Colombia) Ad Server Software Status and Prospect (2013-2023)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Ad Server Software Status and Prospect (2013-2023)
1.5 Global Market Size of Ad Server Software (2013-2023)
2 Manufacturers Profiles
2.1 Google
2.1.1 Business Overview
2.1.2 Ad Server Software Type and Applications
2.1.2.1 Product A
2.1.2.2 Product B
2.1.3 Google Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.2 Epom
2.2.1 Business Overview
2.2.2 Ad Server Software Type and Applications
2.2.2.1 Product A
2.2.2.2 Product B
2.2.3 Epom Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.3 Adzerk
2.3.1 Business Overview
2.3.2 Ad Server Software Type and Applications
2.3.2.1 Product A
2.3.2.2 Product B
2.3.3 Adzerk Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.4 AdGlare
2.4.1 Business Overview
2.4.2 Ad Server Software Type and Applications
2.4.2.1 Product A
2.4.2.2 Product B
2.4.3 AdGlare Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.5 AVID Ad Server
2.5.1 Business Overview
2.5.2 Ad Server Software Type and Applications
2.5.2.1 Product A
2.5.2.2 Product B
2.5.3 AVID Ad Server Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.6 Nominal Technology
2.6.1 Business Overview
2.6.2 Ad Server Software Type and Applications
2.6.2.1 Product A
2.6.2.2 Product B
2.6.3 Nominal Technology Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.7 Bannerflow
2.7.1 Business Overview
2.7.2 Ad Server Software Type and Applications
2.7.2.1 Product A
2.7.2.2 Product B
2.7.3 Bannerflow Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
2.8 Revive Software and Services
2.8.1 Business Overview
2.8.2 Ad Server Software Type and Applications
2.8.2.1 Product A
2.8.2.2 Product B
2.8.3 Revive Software and Services Ad Server Software Revenue, Gross Margin and Market Share (2016-2017)
3 Global Ad Server Software Market Competition, by Players
3.1 Global Ad Server Software Revenue and Share by Players (2013-2018)
3.2 Market Concentration Rate
3.2.1 Top 5 Ad Server Software Players Market Share
3.2.2 Top 10 Ad Server Software Players Market Share
3.3 Market Competition Trend
4 Global Ad Server Software Market Size by Regions
4.1 Global Ad Server Software Revenue and Market Share by Regions
4.2 North America Ad Server Software Revenue and Growth Rate (2013-2018)
4.3 Europe Ad Server Software Revenue and Growth Rate (2013-2018)
4.4 Asia-Pacific Ad Server Software Revenue and Growth Rate (2013-2018)
4.5 South America Ad Server Software Revenue and Growth Rate (2013-2018)
4.6 Middle East and Africa Ad Server Software Revenue and Growth Rate (2013-2018)
5 North America Ad Server Software Revenue by Countries
5.1 North America Ad Server Software Revenue by Countries (2013-2018)
5.2 USA Ad Server Software Revenue and Growth Rate (2013-2018)
5.3 Canada Ad Server Software Revenue and Growth Rate (2013-2018)
5.4 Mexico Ad Server Software Revenue and Growth Rate (2013-2018)
6 Europe Ad Server Software Revenue by Countries
6.1 Europe Ad Server Software Revenue by Countries (2013-2018)
6.2 Germany Ad Server Software Revenue and Growth Rate (2013-2018)
6.3 UK Ad Server Software Revenue and Growth Rate (2013-2018)
6.4 France Ad Server Software Revenue and Growth Rate (2013-2018)
6.5 Russia Ad Server Software Revenue and Growth Rate (2013-2018)
6.6 Italy Ad Server Software Revenue and Growth Rate (2013-2018)
7 Asia-Pacific Ad Server Software Revenue by Countries
7.1 Asia-Pacific Ad Server Software Revenue by Countries (2013-2018)
7.2 China Ad Server Software Revenue and Growth Rate (2013-2018)
7.3 Japan Ad Server Software Revenue and Growth Rate (2013-2018)
7.4 Korea Ad Server Software Revenue and Growth Rate (2013-2018)
7.5 India Ad Server Software Revenue and Growth Rate (2013-2018)
7.6 Southeast Asia Ad Server Software Revenue and Growth Rate (2013-2018)
8 South America Ad Server Software Revenue by Countries
8.1 South America Ad Server Software Revenue by Countries (2013-2018)
8.2 Brazil Ad Server Software Revenue and Growth Rate (2013-2018)
8.3 Argentina Ad Server Software Revenue and Growth Rate (2013-2018)
8.4 Colombia Ad Server Software Revenue and Growth Rate (2013-2018)
9 Middle East and Africa Revenue Ad Server Software by Countries
9.1 Middle East and Africa Ad Server Software Revenue by Countries (2013-2018)
9.2 Saudi Arabia Ad Server Software Revenue and Growth Rate (2013-2018)
9.3 UAE Ad Server Software Revenue and Growth Rate (2013-2018)
9.4 Egypt Ad Server Software Revenue and Growth Rate (2013-2018)
9.5 Nigeria Ad Server Software Revenue and Growth Rate (2013-2018)
9.6 South Africa Ad Server Software Revenue and Growth Rate (2013-2018)
10 Global Ad Server Software Market Segment by Type
10.1 Global Ad Server Software Revenue and Market Share by Type (2013-2018)
10.2 Global Ad Server Software Market Forecast by Type (2018-2023)
10.3 Publisher Ad Servers Revenue Growth Rate (2013-2023)
10.4 Advertiser (or Third Party) Ad Servers Revenue Growth Rate (2013-2023)
11 Global Ad Server Software Market Segment by Application
11.1 Global Ad Server Software Revenue Market Share by Application (2013-2018)
11.2 Ad Server Software Market Forecast by Application (2018-2023)
11.3 Retail Revenue Growth (2013-2018)
11.4 Manufacturing Revenue Growth (2013-2018)
11.5 Catering Services Revenue Growth (2013-2018)
11.6 Others Revenue Growth (2013-2018)
12 Global Ad Server Software Market Size Forecast (2018-2023)
12.1 Global Ad Server Software Market Size Forecast (2018-2023)
12.2 Global Ad Server Software Market Forecast by Regions (2018-2023)
12.3 North America Ad Server Software Revenue Market Forecast (2018-2023)
12.4 Europe Ad Server Software Revenue Market Forecast (2018-2023)
12.5 Asia-Pacific Ad Server Software Revenue Market Forecast (2018-2023)
12.6 South America Ad Server Software Revenue Market Forecast (2018-2023)
12.7 Middle East and Africa Ad Server Software Revenue Market Forecast (2018-2023)
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Data Source
List of Tables and Figures
Figure Ad Server Software Picture
Table Product Specifications of Ad Server Software
Table Global Ad Server Software and Revenue (Million USD) Market Split by Product Type
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